Why You Should Post More on Google My Business (And How It Boosts Your Rankings)

Ignoring Google My Business Is Costing You Clients

Most home service businesses set up their Google My Business (GMB) profile and then forget about it. But here’s the reality: if you’re not actively posting updates, promotions, and client testimonials on GMB, you’re missing out on a huge opportunity to rank higher in search results and attract more local customers.

Google prioritizes businesses that consistently engage with their audience. If your competitors are posting regularly and you’re not, Google assumes they’re more relevant—and ranks them higher.

What Happens When You Don’t Post on GMB?

🚨 Lower Search Rankings – Businesses that post regularly show up more often in local search results, while inactive profiles get pushed down.

🚨 Missed Leads – A potential customer sees your listing but doesn’t find recent updates, making them question if your business is still active.

🚨 Lost Trust & Engagement – Businesses with fresh content appear more professional and trustworthy, while outdated listings can turn clients away.

The good news? Posting on Google My Business is easy and highly effective if done right.

How to Leverage Google My Business Posting to Win More Clients

✅ Post at Least Once a Week – Keep your profile active by sharing service updates, promotions, testimonials, and project photos.

✅ Use Keywords & Location Tags – Mention your services and city in your posts (e.g., "Looking for a trusted plumber in [City]? We’re here to help!").

✅ Share Before & After Photos – Show potential customers the quality of your work.

✅ Highlight Special Offers – Promote seasonal discounts or referral incentives to attract new clients.

✅ Respond to Questions & Reviews – Engagement signals to Google that your business is active and customer-focused.

Start Posting & See the Results!

Google My Business is one of the fastest ways to improve your local search rankings and attract more clients—but only if you use it consistently.

Need help managing your GMB profile? We offer automation tools and strategies to keep your listing active without the extra work.

📩 Want to optimize your GMB for better rankings? Contact us at [email protected] or visit The BH Solution to get started today!

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